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Award-winning Commercial Video Production

Make the most out of your marketing campaign with a commercial video by CRFT. Amazing, creative advertising to promote your company.

Trusted Clients

Helping worldwide brands with their marketing purposes. Long lasting bonds with trusted clients like Slack, VISA, Kaspersky, Toyota, Renault.

What is it?

EXPLAINING COMMERCIAL VIDEOS

Commercial videos are everywhere in our day-to-day lives. Online content and broadcasting channels largely consist of advertisements. Promotional videos that are meant to spread brand awareness. Showcasing services and products. Created using animations, motion graphics, screen captures, and live-action recordings.

A proven track record of spreading awareness and increasing sales. Commercials and advertising have the ability to grab attention and make viewers invested in your story. CRFT offers multiple media styles and animation techniques for your commercial purposes. Excellent commercial productions that fit your narrative.

why you need this

WHY CHOOSE COMMERCIAL AND ADVERTISING VIDEOS?

  • HIGH–EFFICIENCY MARKETING TOOL

    The most effective way to communicate with the public and target potential customers. Videos allow you to create entertaining content while also sending a meaningful message.

  • GRAB ATTENTION

    Brands have to compete for viewer’s attention. Engaging commercials will captivate viewers, making them interested in what you have to offer.

  • BOOST SALES

    Investing in commercial productions leads to an increase in sales. It’s a call to action which turns potential customers to existing customers. Get fast results.

  • COST–EFFICIENT

    Ads commercials are a short form of content. High value when comparing the price of production with the results you get.

  • BENEFITS

    ADVANTAGES OF COMMERCIAL VIDEO PRODUCTION

    How will commercial videos benefit you opposed to other video styles? Want to stand out from your competition. Utilize commercial videos to get that extra edge.
  • SHOWCASE PRODUCTS

    Display your products to a wide audience. Visualize and highlight features. Potential customers will appreciate the insights. The best way to put your invention on display, and spread awareness about its release.

  • BUILD TRUST

    Customers love brands that show transparency. Let customers know what your product is all about before they buy it. Commercials lead to building bonds with your audience and an increase in sales.

  • ENGAGE & EDUCATE

    Benefit from the ability to explain and educate. Captivate the interest of viewers with engaging animations. Viewers will be able to learn about complicated subjects. Stimulate cognition by utilizing commercial videos.

case studies

OUR CLIENTS’ SUCCESS STORIES

Our commercials have been able to get tremendous results for our clients. Check out our case studies to find out how our benefit clients, told from their perspective.

Go to case studies

DISCOVER OUR PORTFOLIO

  • Frame-by-frame animation | NIC HIT

  • Promotional video – Fobesoft

  • Fobos | 3d presentation

  • Promo animation for Kabbi (german)

  • CAL.NET – promo video

  • Explainer video | Visa

WORKING PROCESS

HOW WE MAKE OUR VIDEOS

We will make sure that your video looks exactly as you envisioned it. Want to find out how we will achieve that? Take a look at our working process, find out about the stages of commercial productions.

see our process
Purpose

THE POWER OF COMMERCIAL VIDEO SERVICES

Brands have to compete for getting attention. Viewers consume a large amount of ads content on a daily basis. Most of that content goes unnoticed because it’s just not engaging enough.

You need to engage your audience in order to make them invested in your brand. The way to do that is by collaborating with a studio specializing in commercial productions.

Commercial productions can help you with achieving your purpose in an efficient and timely manner. Get fast results, whether you need to spread awareness about your product, advertise, or educate. Using our animations, you can get customized content that fits your needs. With our videos, your brand will get worldwide recognition and see an increase in sales. We provide commercials that are a call to action, and a way for you to communicate with the public.

Target your potential customers with an epic commercial. An effective medium for marketing and training purposes.

ANY QUESTIONS? LOOK HERE.

How much does commercial production cost?

The cost of our commercial videos ranges from $2000 to $50,000. That’s a pretty wide range, so where does your project fit in it?

There are several stages in the making of the commercial that affect the price. Some stages are optional, so the price really depends on the duration and style of the video. And your budget, of course.

Whether you need a script and voice-over changes the price as well. Some clients already have a written script, for others we create one, so that increases the price.

Even with a tight budget, you can still get the right commercial dedicated for your purpose. Contact us to find out more about the pricing model, we’ll provide an estimate for your project.

Is it possible to speed up the production process?

Our team works on a tight schedule to make sure our client’s deadlines are satisfied. We discuss the timeline with our clients until we agree upon a deadline.

What if the project requires urgency? Well, the CRFT agency is flexible and makes an effort to speed up the process whenever it is needed. To deliver an urgent project, we must acquire additional resources and reorganize our teams. Because of this, we charge more for speeding up the process.

We will make an effort to deliver the commercial as fast as possible.

How long does it take to create a commercial video?

The CRFT team will finish your project in 4 to 6 weeks. The process, on average, lasts 4-5 weeks. In that time, we will have your project in its final stages, from scriptwriting to special effects.

Once we have the video ready, we’ll send it to you, and ask for feedback. With this step, we want to make sure that our clients are satisfied with our animations. Usually, there are some revisions and changes that the client wants to make.

Commercial advertising will take 3-5 weeks, while the finishing stages for feedback and revisions last a week or two.

We will stay in touch with you throughout the stages to make sure you are up-to-date and satisfied.

How do I choose a video style for commercials?

If you don’t know what style is best for you, our team will help you pick one. When choosing a video style, the most important things to consider are your purpose and your budget.

You want the video style that will benefit your purpose the most. The style you choose should offer advantages specifically for achieving the goals you want. For example if you want to promote your software, device, or app, commercial ads for products are most suitable.

CRFT will discuss your purpose with you, and we will make sure to explain how you will benefit from the style we recommend. All of this is explained when you approach us. Contact us to find out what style is best for you.

What briefing material do you need for commercials?

You should have the following information: the length of the video, and a script if you have one. Examples, a budget estimate, your purpose, your idea (if any), brand guidelines, and delivery date.

Some clients only have an idea. So they discuss with us how they want it visualized without any briefing materials. Others have a script ready, and know exactly how they want their idea to be visualized.

The most important thing we want to know is your purpose. Once we know that, we have a starting point. Contact us to find out more, we’ll send our questionnaire to fill out. So we can make a deep dive into the project.

How does the production process work?

Our working process is well-organized. Letting clients know how their project will be executed before approaching us.

The process starts with a discovery call and a brainstorming stage. Here, we discuss with you what commercial style to use, what your purpose is, what the story should look like, etc…

Once we are sure that we are on the same page, we start by writing a script. Designing the illustrations, and creating the voice-over. Then, we animate the illustrations, add special effects, and compose all elements in a complete video.

Throughout the project, we will stay in touch with you, asking for feedback to make sure you get the video you wanted. We also do outsourcing where we share source files. So you can use the materials in any future projects along with a guide on how to use them.

How can I be sure that the video will look as I envisioned it?

At CRFT, client satisfaction is a priority. That’s why our clients are largely included in the whole process.

We want our clients’ commercials to be visualized exactly as they wanted. The way we make that happen is by communicating with clients throughout the execution of the project.

We will ask for feedback on the story, illustrations, and designs. We also reserve the last week for feedback and revisions.

How do I get started?

To get started with CRFT, just send us a message and schedule a meeting.

You will be asked to fill out a form when scheduling. Here, you will provide us with the information we need for creating the commercial. It’s okay if you don’t have some of the information, remember, sharing your purpose is the most important thing.

When we meet, we will discuss everything with you, from the creation process to pricing, and delivery time. Once we work things out, we can move forward.

You should know that we require an advance of 50% of the project’s price. When we finish the project, feedback, revisions and all, you will pay for the rest of the project.

Contact us to find out more about our commercial projects.

what’s next?

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